{"metadata":[{"label":{"en":["Access rights"],"pl":["Prawa dostępu"]},"value":{"en":["Attribution, Non-Commercial, NoDerivatives"],"pl":["Uznanie autorstwa, Użycie niekomercyjne, Bez utworów zależnych"]}},{"label":{"en":["License"],"pl":["Licencja"]},"value":{"en":["Creative Commons - Attribution, Non-Commercial, NoDerivatives (CC BY-NC-ND 4.0)","https://creativecommons.org/licenses/by-nc-nd/4.0/deed.en"],"pl":["Creative Commons - Uznanie autorstwa, Użycie niekomercyjne, Bez utworów zależnych (CC BY-NC-ND 4.0)","https://creativecommons.org/licenses/by-nc-nd/4.0/deed.pl"]}},{"label":{"en":["Role"],"pl":["Rola"]},"value":{"pl":["Kuczyńska, Alicja : Redaktor"]}},{"label":{"en":["Affiliation"],"pl":["Afiliacja"]},"value":{"pl":["Sorokowski, Piotr : Uniwersytet Wrocławski"]}},{"label":{"en":["Autor opisu"],"pl":["Autor opisu"]},"value":{"en":["TK"],"pl":["TK"],"universal":["TK"]}},{"label":{"en":["Abstract"],"pl":["Abstrakt"]},"value":{"en":["Our article presents a comprehensive overview of studies on colour from the perspective of applied psychology and social sciences. It discusses major findings from the psychology of colour applied to marketing, business, politics and sports as well as to problems connected with using color tests in psychological diagnoses. Moreover, we present an overview of particularly interesting colour studies on synaesthesia related to cognitive and applied psychology as well as psycholinguistics. Finally, we discuss the most recent trends in investigations into applied colour psychology as well as potential directions for further research."],"pl":["Artykuł stanowi szczegółowy przegląd przeprowadzonych badań nad kolorem z perspektywy psychologii stosowanej i nauk społecznych. Omówione zostały główne wyniki badań dotyczących psychologii koloru z zakresu marketingu, biznesu, polityki i sportu jak i problemy związane z zastosowaniem testów kolorów w diagnozie psychologicznej. Ponadto analizie zostały poddane szczególnie interesujące studia nad synestezją z zakresu koloru będące na pograniczu psychologii kognitywnej i stosowanej jak i psycholingwistyki. Artykuł poglądowy kończy prezentacja najnowszych trendów w psychologii koloru oraz dyskusja dotycząca kierunków dalszych badań."]}},{"label":{"en":["Related Identifier Type"],"pl":["Typ identyfikatora"]},"value":{"en":["e-ISSN"],"pl":["e-ISSN"],"universal":["e-ISSN"]}},{"label":{"en":["Related Identifier"],"pl":["Powiązany identyfikator"]},"value":{"en":["e-ISSN: 2354-0052"],"pl":["e-ISSN: 2354-0052"],"universal":["e-ISSN: 2354-0052"]}},{"label":{"en":["Issue"],"pl":["Numer"]},"value":{"en":["2"],"pl":["2"],"universal":["2"]}},{"label":{"en":["Volume"],"pl":["Tom/Rocznik"]},"value":{"en":["12"],"pl":["12"],"universal":["12"]}},{"label":{"en":["Resource Type"],"pl":["Typ zasobu źródłowego"]},"value":{"pl":["Czasopismo"]}},{"label":{"en":["Resource Title"],"pl":["Tytuł źródłowy"]},"value":{"pl":["Polish Journal of Applied Psychology"]}},{"label":{"en":["Date issued"],"pl":["Data wydania"]},"value":{"en":["2014"],"pl":["2014"],"universal":["2014"]}},{"label":{"en":["Description"],"pl":["Opis"]},"value":{}},{"label":{"en":["Subject and Keywords"],"pl":["Temat i słowa kluczowe"]},"value":{"en":["sport","synaesthesia","politics","psychological diagnosis","color","marketing"],"pl":["sport","marketing","synestezja","diagnoza psychologiczna","barwa","kolor"]}},{"label":{"en":["Contributor"],"pl":["Współtwórca"]},"value":{"pl":["Kuczyńska, Alicja"]}},{"label":{"en":["Publisher"],"pl":["Wydawca"]},"value":{"en":["Department of Psychology, University of Wrocław","http://www.psychologia.uni.wroc.pl www.psychologia.uni.wroc.pl","Publishing House eBooki.com.pl","http://www.ebooki.com.pl/ www.ebooki.com.pl"],"pl":["Instytut Psychologii Uniwersytetu Wrocławskiego","http://www.psychologia.uni.wroc.pl www.psychologia.uni.wroc.pl","Wydawnictwo eBooki.com.pl","http://www.ebooki.com.pl/ www.ebooki.com.pl"]}},{"label":{"en":["LastPage"],"pl":["Ostatnia strona"]},"value":{"en":["26"],"pl":["26"],"universal":["26"]}},{"label":{"en":["First Page"],"pl":["Pierwsza strona"]},"value":{"en":["9"],"pl":["9"],"universal":["9"]}},{"label":{"en":["Creator"],"pl":["Twórca"]},"value":{"pl":["Sorokowski, Piotr","Wrembel, Magdalena"]}},{"label":{"en":["Has version"],"pl":["Ma wersję"]},"value":{"en":["http://www.pjap.psychologia.uni.wroc.pl"],"pl":["http://www.pjap.psychologia.uni.wroc.pl"],"universal":["http://www.pjap.psychologia.uni.wroc.pl"]}},{"label":{"en":["Title"],"pl":["Tytuł"]},"value":{"en":["Color studies in applied psychology and social sciences: An overview"]}},{"label":{"en":["Is part of"],"pl":["Jest częścią"]},"value":{"en":["http://www.bibliotekacyfrowa.pl/publication/59143 Polish Journal of Applied Psychology Volume 12, Number 2, 2014"],"pl":["http://www.bibliotekacyfrowa.pl/publication/59143 Polish Journal of Applied Psychology Volume 12, Number 2, 2014"],"universal":["http://www.bibliotekacyfrowa.pl/publication/59143 Polish Journal of Applied Psychology Volume 12, Number 2, 2014"]}},{"label":{"en":["Language"],"pl":["Język"]},"value":{"en":["eng"],"pl":["eng"],"universal":["eng"]}},{"label":{"en":["Rights holder"],"pl":["Właściciel praw"]},"value":{"en":["Copyright by Piotr Sorokowski, Magdalena Wrembel"],"pl":["Copyright by Piotr Sorokowski, Magdalena Wrembel"],"universal":["Copyright by Piotr Sorokowski, Magdalena Wrembel"]}},{"label":{"en":["Resource Type"],"pl":["Typ zasobu"]},"value":{"en":["text"],"pl":["tekst"]}},{"label":{"en":["Identifier"],"pl":["Identyfikator"]},"value":{}},{"label":{"en":["Format"],"pl":["Format"]},"value":{"en":["application/pdf"],"pl":["application/pdf"],"universal":["application/pdf"]}},{"label":{"en":["Place of publishing"],"pl":["Miejsce 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