{"metadata":[{"label":{"en":["Access rights"],"pl":["Prawa dostępu"]},"value":{"en":["Attribution, Non-Commercial, NoDerivatives"],"pl":["Uznanie autorstwa, Użycie niekomercyjne, Bez utworów zależnych"]}},{"label":{"en":["License"],"pl":["Licencja"]},"value":{"en":["Creative Commons - Attribution, Non-Commercial, NoDerivatives (CC BY-NC-ND 4.0)","https://creativecommons.org/licenses/by-nc-nd/4.0/deed.en"],"pl":["Creative Commons - Uznanie autorstwa, Użycie niekomercyjne, Bez utworów zależnych (CC BY-NC-ND 4.0)","https://creativecommons.org/licenses/by-nc-nd/4.0/deed.pl"]}},{"label":{"en":["Role"],"pl":["Rola"]},"value":{"pl":["Kozłowski, Artur : Redaktor"]}},{"label":{"en":["Autor opisu"],"pl":["Autor opisu"]},"value":{"en":["WR U/PAdbg"],"pl":["WR U/PAdbg"],"universal":["WR U/PAdbg"]}},{"label":{"en":["Abstract"],"pl":["Abstrakt"]},"value":{"en":["This paper examines the suitability of trademark law for the regulation of sensory marks. By using academic opinion and case law, it argues that the courts in the EU are too reluctant to acknowledge the registrability of some non-conventional marks given the fact they have become traditional in practice. Finally, the paper concludes that lawmakers and officers of state agencies handling intellectual property identification should recognise certain sensory marks as registrable trademarks."]}},{"label":{"en":["Related Identifier Type"],"pl":["Typ identyfikatora"]},"value":{"en":["ISSN"],"pl":["ISSN"],"universal":["ISSN"]}},{"label":{"en":["Related Identifier"],"pl":["Powiązany identyfikator"]},"value":{"en":["ISSN: 2084-1264"],"pl":["ISSN: 2084-1264"],"universal":["ISSN: 2084-1264"]}},{"label":{"en":["Issue"],"pl":["Numer"]},"value":{"en":["2"],"pl":["2"],"universal":["2"]}},{"label":{"en":["Volume"],"pl":["Tom/Rocznik"]},"value":{"en":["7"],"pl":["7"],"universal":["7"]}},{"label":{"en":["Resource Type"],"pl":["Typ zasobu źródłowego"]},"value":{"pl":["Czasopismo"]}},{"label":{"en":["Resource Title"],"pl":["Tytuł źródłowy"]},"value":{"pl":["Wroclaw Review of Law, Administration & Economics"]}},{"label":{"en":["Date issued"],"pl":["Data wydania"]},"value":{"en":["2017"],"pl":["2017"],"universal":["2017"]}},{"label":{"en":[" Is version of"],"pl":["Jest wersją"]},"value":{"en":["https://reference-global.com/article/10.1515/wrlae-2018-0016"],"pl":["https://reference-global.com/article/10.1515/wrlae-2018-0016"],"universal":["https://reference-global.com/article/10.1515/wrlae-2018-0016"]}},{"label":{"en":["Subject and Keywords"],"pl":["Temat i słowa kluczowe"]},"value":{"en":["trademarks","law","sensory marketing","intellectual property"],"pl":["znaki towarowe","prawo","marketing sensoryczny","własność intelektualna"]}},{"label":{"en":["Contributor"],"pl":["Współtwórca"]},"value":{"pl":["Kozłowski, Artur"]}},{"label":{"en":["Publisher"],"pl":["Wydawca"]},"value":{"pl":["University of Wroclaw. Faculty of Law, Administration & Economics"]}},{"label":{"en":["LastPage"],"pl":["Ostatnia strona"]},"value":{"en":["57"],"pl":["57"],"universal":["57"]}},{"label":{"en":["First Page"],"pl":["Pierwsza strona"]},"value":{"en":["40"],"pl":["40"],"universal":["40"]}},{"label":{"en":["Creator"],"pl":["Twórca"]},"value":{"pl":["Wołangiewicz, Michał"]}},{"label":{"en":["Has version"],"pl":["Ma wersję"]},"value":{"en":["https://sciendo.com/pl/issue/WRLAE/7/2"],"pl":["https://sciendo.com/pl/issue/WRLAE/7/2"],"universal":["https://sciendo.com/pl/issue/WRLAE/7/2"]}},{"label":{"en":["Title"],"pl":["Tytuł"]},"value":{"en":["How, if at All, should the Law of Trademarks Adapt to the Rise of Sensory Marketing?"]}},{"label":{"en":["Language"],"pl":["Język"]},"value":{"en":["eng"],"pl":["eng"],"universal":["eng"]}},{"label":{"en":["Rights holder"],"pl":["Właściciel praw"]},"value":{"en":["Copyright by Michał Wołangiewicz","Copyright by Uniwersytet Wrocławski \u2013 Wydział Prawa, Administracji i Ekonomii"],"pl":["Copyright by Michał Wołangiewicz","Copyright by Uniwersytet Wrocławski \u2013 Wydział Prawa, Administracji i Ekonomii"],"universal":["Copyright by Michał Wołangiewicz","Copyright by Uniwersytet Wrocławski \u2013 Wydział Prawa, Administracji i Ekonomii"]}},{"label":{"en":["Resource Type"],"pl":["Typ zasobu"]},"value":{"en":["text"],"pl":["tekst"]}},{"label":{"en":["Identifier"],"pl":["Identyfikator"]},"value":{}},{"label":{"en":["Place of publishing"],"pl":["Miejsce wydania"]},"value":{"pl":["Wrocław"]}},{"label":{"en":["PLMET"],"pl":["PLMET"]},"value":{"en":["https://docs.psnc.pl/spaces/FBCMETGUIDE/overview"],"pl":["https://docs.psnc.pl/spaces/FBCMETGUIDE/overview"],"universal":["https://docs.psnc.pl/spaces/FBCMETGUIDE/overview"]}},{"label":{"en":["Abstract Language "],"pl":["Język streszczenia"]},"value":{"en":["eng"],"pl":["eng"],"universal":["eng"]}},{"label":{"en":["Detailed Type"],"pl":["Szczegółowy typ zasobu"]},"value":{"en":["article"],"pl":["artykuł"]}}],"id":"https://repozytorium.uni.wroc.pl/manifest","label":{"en":["How, if at All, should the Law of Trademarks Adapt to the Rise of Sensory Marketing?"]},"type":"Manifest","@context":"http://iiif.io/api/presentation/3/context.json","items":[{"width":1600,"id":"https://repozytorium.uni.wroc.pl/canvas/page1","label":{"@none":["PDF/143_Wolangiewicz_M_How_if_at_all_should_the_law_of_trademarks_adapt_to_the_rise_of_sensory_marketing.pdf"]},"type":"Canvas","items":[{"id":"https://repozytorium.uni.wroc.pl/annotation/page1","type":"AnnotationPage","items":[{"motivation":"painting","id":"https://repozytorium.uni.wroc.pl/annotation/page1/1","type":"Annotation","body":{"format":"application/pdf","id":"https://repozytorium.uni.wroc.pl/Content/131364/PDF/143_Wolangiewicz_M_How_if_at_all_should_the_law_of_trademarks_adapt_to_the_rise_of_sensory_marketing.pdf","label":{"@none":["PDF/143_Wolangiewicz_M_How_if_at_all_should_the_law_of_trademarks_adapt_to_the_rise_of_sensory_marketing.pdf"]},"type":"Text"},"target":"https://repozytorium.uni.wroc.pl/annotation/page1"}]}],"height":1200}]}