Object

PLMET:

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Title:

Big Data — narzędzie instytucji finansowych w dotarciu do klienta

Alternative title:

Big Data : a Financial Institutions’ Tool for Reaching Out to Clients

Creator:

Filip, Dariusz

Subject and Keywords:

Big Data   data analysis of large volume   3Vs   financial institutions   competitive advantage  
Big Data   instytucje finansowe   finanse

Description:

Od 2013 pt.: Ekonomia - Wroclaw Economic Review

Abstract:

Big Data is an analytical tool which uses a large volume of data of various and complex structure;identifying, gathering, storing and transforming them as well as drawing appropriate conclusionsfor improving business activity requires certain skills. The process of finding non-obvious relations,mining hidden knowledge, creating visualization of results and business implementation by meansof new technologies is referred to as data analysis of large data sets. The efficient application of theresults from the advanced analyses in business models might help entities, including financial institutions, to adjust the offer to real and individual needs of the customer and thus to gain competitiveadvantage. The aim of the article is to systematize the terms and review the possibilities and scopeof methods related to data analysis of large volume as well as to refer to the challenges in the contextof Big Data enforcement

Place of publishing:

Wrocław

Publisher:

Wydawnictwo Uniwersytetu Wrocławskiego

Date issued:

2015

Date copyrighted:

2015

Detailed Type:

czasopisma online

Identifier:

oai:repozytorium.uni.wroc.pl:94422   ISSN 2084-4093

Language:

pol   eng

Relation:

Acta Universitatis Wratislaviensis, ISSN 0239-6661 ; no 3712. Ekonomia, ISSN 2084-4093 ; 21/3, s. 39-53

WUL Catalog:

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Is version of:

Czasopisma Naukowe w Sieci

Rights holder:

Copyright by Wydawnictwo Uniwersytetu Wrocławskiego Sp. z o.o.

Location of original object:

Biblioteka Wydziału Prawa, Administracji i Ekonomii

Autor opisu:

WR U/PAdjm