@misc{Biedroń_Małgorzata_The_2018, author={Biedroń, Małgorzata}, copyright={Copyright by Małgorzata Biedroń}, address={Wrocław}, howpublished={online}, year={2018}, publisher={Instytut Pedagogiki Uniwersytetu Wrocławskiego}, language={pol}, abstract={Many scholars point to the fact that the logic of economics: maxi­mization of utility, profit and productivity, is found not only in the rules of free-market economy, work or consumption of goods and services, but also in the sphere of interpersonal relations. Commonly used terms, words, or phraseologies that describe relationship with another person, point to the penetration of the logic of hard economics into this sphere of life. According to the thesis of language determinism, the language we use in communication with others also has the power to create reality. The unreflective use of certain concepts makes them a part of the familiar „normal world”, not only do not arouse resentment, but even surprise or dissonance, moreover, affect our behaviour in the face of various events and with other people.}, title={The metaphor of economy and consumption in human relationships}, keywords={communication, consumerism, interpersonal relationships, logic of economics}, }