@misc{Lewiński_Dominik_Osoba_2021, author={Lewiński, Dominik}, copyright={Copyright by Wydawnictwo Uniwersytetu Wrocławskiego Sp. z o.o., Wrocław 2021}, copyright={Copyright by CNS}, address={Wrocław}, howpublished={online}, year={2021}, publisher={Wydawnictwo Uniwersytetu Wrocławskiego}, language={pol}, abstract={The article deals with the issues of consumerism understood as a form of medialization of the economy and consider its systemic effects. The applied communicological theoretical perspective allows a different approach to the relationship between a person, consumption, media, lifestyle, and social ties. The paper proposes to understand the postmodern person and the bonds in which it is entangled as a specific, structuring hybrid of human and non-human factors, signs, things, psyche, which ultimately turns out to be an evolutionary hyperstructure of lifestyles, understood as individualization communication programs.}, title={Osoba zhybrydyzowana — media, więź i jednostka w późnym konsumpcjonizmie}, type={text}, keywords={consumerism, social bond, social systems, lifestyle, mass media}, }