TY - GEN A1 - Sorokowski, Piotr A1 - Wrembel, Magdalena A2 - Kuczyńska, Alicja PB - Department of Psychology, University of Wrocław PB - http://www.psychologia.uni.wroc.pl www.psychologia.uni.wroc.pl PB - Publishing House eBooki.com.pl PB - http://www.ebooki.com.pl/ www.ebooki.com.pl N2 - Our article presents a comprehensive overview of studies on colour from the perspective of applied psychology and social sciences. It discusses major findings from the psychology of colour applied to marketing, business, politics and sports as well as to problems connected with using color tests in psychological diagnoses. Moreover, we present an overview of particularly interesting colour studies on synaesthesia related to cognitive and applied psychology as well as psycholinguistics. Finally, we discuss the most recent trends in investigations into applied colour psychology as well as potential directions for further research. L1 - http://repozytorium.uni.wroc.pl/Content/64653/PDF/01_P_Sorokowski_M_Wrembel.pdf CY - Wrocław L2 - http://repozytorium.uni.wroc.pl/Content/64653 PY - 2014 KW - sport KW - synaesthesia KW - politics KW - psychological diagnosis KW - color KW - marketing T1 - Color studies in applied psychology and social sciences: An overview UR - http://repozytorium.uni.wroc.pl/dlibra/publication/edition/64653 ER -